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Kim Schaaf, MSc (IMC)

Founder & Principal | Leadership Coach | Team Development Expert | Digital Transformation Advocate

Executive Summary

Kim Schaaf is an organizational development and leadership coach who helps teams and leaders accelerate performance through evidence-based coaching, digital transformation, and strategic communication. As Founder and Principal of Momentum EQ Inc., she combines over two decades of multi-sector leadership experience with a people-centered approach that drives meaningful, measurable results.


About Kim

Kim is the Founder and Principal of Momentum EQ Inc., where she empowers organizations to strengthen teams, develop leaders, and build cultures that drive performance and growth.


With more than 20 years of leadership experience spanning the non-profit, post-secondary, healthcare, and municipal sectors, Kim brings a unique blend of strategic vision, digital innovation, and human-centered leadership to every engagement.


A Level 2 Holistic Life, Career & Executive Coach and Authorized Everything DiSC Partner, Kim integrates evidence-based assessments with practical coaching methodologies to help individuals, teams, and organizations achieve breakthrough performance.


Kim believes organizational success begins with understanding people—their communication styles, motivations, and potential. Through strategic insight, practical tools, and authentic partnership, she helps organizations build lasting momentum toward their most important goals.

Professional Background

Talent Management & Organizational Development

Kim designs and delivers people strategies that align talent initiatives with organizational goals. She has led HR Business Partners, Talent Management, and Adult Education teams—overseeing multi-million-dollar budgets and competing strategic priorities.


Her work focuses on enhancing leadership effectiveness, integrating evidence-based DiSC methodologies, and accelerating technology-enabled transformation to elevate organizational capability.


Kim specializes in:

  • One-on-one coaching for leaders and professionals
  • Facilitated workshops for teams and organizations
  • Leadership development program design and delivery
  • Team development using DiSC assessments
  • Workplace conflict resolution



Digital Communications & Transformation

A passionate advocate for digital innovation, Kim has led transformative initiatives that redefine how organizations communicate and operate. She has implemented enterprise-wide platforms—from CRM systems to modern web ecosystems—that streamline service delivery, strengthen collaboration, and enhance both employee and customer experiences.


Her ability to assess, select, and deploy technology solutions has consistently improved organizational performance and user experience across multiple sectors.



Integrated Marketing and Communications

With a Master of Science in Integrated Marketing Communications and a Bachelor of Applied Communications in Journalism, Kim brings strategic storytelling and data-driven insight to every communications challenge.


She has developed and executed targeted marketing and communications strategies for diverse audiences—from municipal departments to post-secondary students to healthcare professionals—driving measurable improvements in engagement and awareness.


Her portfolio spans multi-channel campaigns, large-scale internal newsletters reaching thousands of professionals, and the development of online resource centers supporting complex stakeholder networks.


 

Philosophy

At the heart of Kim’s work is the belief that transformation happens through people. By combining strategy, empathy, and innovation, she helps leaders and teams unlock potential, strengthen connection, and build momentum toward sustainable success.

Certifications & Training

Master of Science, Integrated Marketing & Communications, 

Eastern Michigan University


Level 2 Holistic Life, Career & Executive Coach

Goal Imagery Coaching Academy 


Certified Practitioner – Neurolinguistic Programming (NLP), 

NLP Training Canada


Certified Facilitator - Everything DiSC by Wiley, Wiley


Bachelor of Applied Communications, 

Mount Royal University


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